Illustration: a government office, a factory and workers connected through one digital hub
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MSME & Industrial Clusters

Conversational assistants, cluster diagnostics and research on credit, compliance, scheme access and exports for small manufacturers.

Small manufacturers carry most of India’s industrial jobs and most of its compliance burden. We meet them where they already are, on WhatsApp and inside their clusters, with assistants, diagnostics and research that make credit, schemes and exports reachable.

The problems we solve

  1. Schemes and credit sit on portals that enterprises rarely open.
  2. Compliance and export rules change faster than small units can follow.
  3. Cluster-level data is thin, so programmes are designed blind.
  4. Digital-first schemes assume access that most enterprises lack.

What we do

  • WhatsApp assistants for MSMEs and jobseekers
  • Cluster and company diagnostics
  • Research on payments, credit and government rails
  • Export readiness and traceability
  • Integration with state single-window systems

Platforms and case studies

  1. 01Vishwakarma SankulA services marketplace that turns registered artisans into paid work, with a catalogue of trades, demand from institutional buyers and local service hubs.
  2. 02Rojgar Mitra and the MSME AssistantWhatsApp-first assistants for jobseekers and MSME clusters, running on one shared conversational layer so each new sector is configuration, not a new build.
  3. 03Field assessment of a handloom weaving clusterA field survey of small weavers to build the evidence for cluster development: finance, infrastructure, technology and access to markets.

Advisory briefs

  1. 01Export-readiness diagnostics for a leather cluster
  2. 02How payments and credit reach small enterprises

In development

  1. 01Export traceability for leather
  2. 02Effluent monitoring for tannery clusters
  3. 03Credit pre-qualification for MSMEs